OUR COMMITMENT TO SUSTAINABILITY
Is Gymtalent sustainable?
We believe the biggest issue with the clothing industry is overproduction and the disposable nature of buying habits. So, our number 1 aim is to ensure our products last, in style and quality, and extend their lifespan as long as possible. Because every time you make something, there is a negative impact on our environment. So, the products we make have to be worth it. For us it is not about constant newness but creating the very best products that you want to wear really often, for a long time. Less, but better.
Then it's about reducing the impact of everything you do make.
These are the things we are focusing on and making incremental improvements whenever we can:
- Materials + processes we use (considering whether they're Renewable, the Carbon emissions to produce the fibers, Waste, and biodegradability, Water, Toxins)
Currently, more than 50% of our range is made using recycled Polyamide or GOTS-certified organic cotton.
- Carbon emissions from the production and transportation of each product
- End of life - biodegradability or reusability
Reducing our impact on the environment is part of discussions and impacts the decisions we make daily. It is absolutely key for us that we're making these decisions based on things that will genuinely have the biggest impact on the environment and are not just popular marketing savvy initiatives. So, we are currently underway a project to track the full supply chain and environmental impact of each product. We plan to release this onto our site late in 2022, along with our pipeline of actions moving forward. It's a journey, a long one and our aim is to create a carbon-neutral business, creating an active lifestyle and high-performance products from renewable and biodegradable materials. Because well-loved activewear really shouldn’t last forever.